Making the page read as yours
Branding
A status page is the one page customers open when they are already unhappy. It should look like it belongs to you.
Dashboard → Branding. The editor on the left, your real page on the right. It needs the Branding and custom domain capability; without it the page uses InBrief's defaults and the screen says so.
Name and logo
Your organisation's name is set per language, so it can be written natively on each version of the page. The logo is a URL to an image you host; an SVG or a PNG with a transparent background works best, since it sits on both light and dark backgrounds. The logo is a mark beside the name, not a replacement for it.
For link-preview cards, the logo must be reachable over public HTTPS. Private network addresses are refused, including redirect destinations. Images larger than 512 KiB or taking more than two seconds to load are omitted from the card; the rest of the preview still renders.
Accent colour
One colour, used for links, the subscribe button and highlights. The editor previews it in the three places it actually lands, as a button background, as text on light, as text on dark, and warns you when a colour that looks fine in a palette is unreadable as text on a dark page.
Status colours are not configurable. Green for operational and red for down are not decoration; a visitor should not have to learn your palette to find out whether the service is up.
Typeface
| Preset | Reads as |
|---|---|
| Editorial serif | The default. Considered, calm. |
| Modern sans | Neutral, matches most product UIs. |
| Technical mono | Developer-facing, matches a docs site. |
Light and dark
By default the page follows each visitor's own device setting. You can force it to always light or always dark instead, worth doing when your logo only works on one of them. The preview has its own light and dark toggle so you can check both whatever the setting says.
History window
How far back the uptime bars on your page go: 7, 14, 30, 60 or 90 days. The dashboard offers the windows enabled for this account.
Longer is not automatically better. A long window of history is a strong claim when it is largely green, and a permanent reminder when it is not.
Preview
The preview beside the editor is your real page, rendered by the same code visitors get, with the settings you are editing applied. Visitors never see it; nothing is live until you save.
Beyond the page
Branding has three companions in the sidebar, each with its own guide:
- Custom domain: the address it is served on.
- Embed: badge and feed integrations, plus named badge and website-widget previews that use your page's identity.
- Outage page: which inherits your logo, colour and typeface.